It’s a solid website creation suite accompanied by a decent online store. They allow website creation from start to finish using their iOS and Android apps. Another positive thing is that email accounts are integrated right into the core product and quite affordable ($12 per year per inbox). All their templates are fully responsive and display well on desktop and mobile devices.

Hey Ben, thank you for all the information. I think web site builders in general are a great tool for novice computer users such as myself. I started my own website and it took me only a few hours to do so! I know I might sound childish, but this is unheard of for me. I used the Wix website builder software which was free of charge, and I am contemplating upgrading to the 2nd plan in order to remove the banner ads.


"Just thought I should tell you that we are doing SEO trials on websites designed with your free website building software. We are testing it against our best performers and you are holding up well. There are a lot of website creation programs that are more concerned with design than performance. We are more interested in performance than design. As the saying goes… if you can’t be found on Google, you can’t be found. Keep up the good work!"
Their templates look quite fresh and offer lots of functionality. The choice is limited to a handful of designs. Also, most of them are paid ones that will set you back $19-$39 (as a one-time payment). It’s also a pity we couldn’t find any blogging functionalities. Once you are happy with your result, you need to publish the site to your own web space. Of course, that’s a lot more complicated than with a hosted website builder as it requires you to set up a FTP connection and upload it to your own web space.
These days most people clearly prefer hosted website builders such as Wix, Weebly and Jimdo due to their added simplicity. You can edit your site from different computers, no matter if it’s a Mac or PC. If you absolutely want an installable website builder software, I would recommend you check out Mobirise. The basic version is free, you only pay if you purchase one of their premium designs or extensions.
How is 7.5 okay? I think that it’s a great score, especially when you take into consideration that it’s an averaged score of several hundred people’s opinion… Shopify and BigCommerce (I don’t agree that they should have the same score) are very good builders. Yes, they are only for stores, and there are different free website creators that might take their place due to them being free, but they do their job very well. It’s better to be a master at a trade, unlike the other builders – jack of all trades, master of none.
Hi there and thank you wor this fantastic WP resource. So much useful information. I have a question, though, I am not finding an answer anywhere but I’m sure you’d be able to point me in the right direction. I have a webpage that I had built with weebly time ago but I finally have time and wish to turn it into a more professional site and blog. I want to move to WP.
At WebStarts we know the most important thing for most people who create a website is getting found. That's why WebStarts was built from the ground up to be search engine friendly. That means websites created with WebStarts are more likely to be found on search engines like Google. So when you make a website with WebStarts rest assured people are going to be able to find the website you created online. 

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If you're on a Mac however, there's another option: RapidWeaver. This WYSIWYG webpage editor has full code access and FTP support for uploading pages. There are plenty of built-in templates to get started, all for the one-time price of $99.99. On Windows there are numerous choices. Xara Web Designer 365, for example, starts at $49.99 and promises you don't need to know HTML or Javascript to create sites based on the company's templates.

"You have a great basic product formula that appeals to entrepreneurs wanting to build their own web sites without any coding. If you continue to refine this basic concept — no code at all — the Mobirise website builder software will gain more and more users - do-it-yourself entrepreneurs - independent, freelance, contract, solo and other non-traditional workers.. If you add more prebuilt blocks to drag and drop into the web pages, that will help growth."


"Just thought I should tell you that we are doing SEO trials on websites designed with your free website building software. We are testing it against our best performers and you are holding up well. There are a lot of website creation programs that are more concerned with design than performance. We are more interested in performance than design. As the saying goes… if you can’t be found on Google, you can’t be found. Keep up the good work!"

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WordPress (either version) is a blog-focused content management system that accepts plug-ins and themes that extend its capabilities to what most of what the other products here offer, including commerce. In fact, WordPress.com uses plug-ins such as JetPack to provide many of its features. As a whole, WordPress (either .com or .org) is not as easy to use as the other options in this roundup, but if blogging and site transferability are of key importance and you don't mind digging into its weeds a bit, you should consider the platform. Furthermore, the ability to use WordPress is a valuable skill, as some estimates say that WordPress powers 30 percent of the internet.

If you are going to use a website builder you can usually purchase it there. That makes handling it slightly easier as you’ll only be dealing with one company. If you are going to use WordPress or you’ll be programming the website yourself, you will also need web space, where you can upload your website’s files and data. With a website builder you don’t need web space as it’ll be already included.


More-advanced options found in some builders let you process credit card payments and add your own cart and checkout pages. The more-powerful site builders include product promotions, email marketing, and inventory and shipping tools. Some let you sell digital downloads, while others don't; see the table above to find out which do. Only a couple of these builders let you put ads on your site, though most of them allow some degree of custom HTML code insertion.

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Hi Edith, thank you for commenting and updating us with your story. Website creation might sound difficult to some people, but come to think of it, it is really easy as pie. I know kids and elderly alike that have learned to use a website building software so quickly that it is just amazing. Producing multiple sites is than easy, even taking it a step further and starting services to build stores and web sites for others! Thank you for sharing Edith, Good Luck with all!
Hello Lyubov, Thanks for your comment! Wow, that's great to hear - it sounds like you've got some fantastic experience to bring to your clients. Yes, it's a question that could go on and on isn't it! I'm so glad you find Squarespace so enjoyable - I agree, it's a stunning website builder with some really high quality tools. Sounds perfect for your business! Thanks so much for reading and for sharing your insight with us, Best, Lucy
Hey Ben, thank you for all the information. I think web site builders in general are a great tool for novice computer users such as myself. I started my own website and it took me only a few hours to do so! I know I might sound childish, but this is unheard of for me. I used the Wix website builder software which was free of charge, and I am contemplating upgrading to the 2nd plan in order to remove the banner ads.

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You have probably heard about the Wix web builder, when the company advertised their product during the 2015 SuperBowl games. As a publilcy traded company and market leaders, they aggressively advertise their product, neglecting the fact the the main product is free of charge. If the name Weebly rings a bell, it could be the fact that Tim Ferris, publisher of several best selling books and a top tier consultant recommends it with passion, stating it is one of the top website builders available, helping him build a fully functional web site in less than 2 hours. The rest are widely known as well, may it be for Ecommerce uses, or being a leading internet services company like Web, which is publicly traded at the NASDAQ stock exchange.
“Hi Megan, we are using Shopify here in Brazil. I manage the control panel. We are happy with it since it is ahead of the options in Brazil, specially the SEO capabilities. We don’t get much sales direct in the Shop. Our business is B2B. Our clients use the site to know more about our products and then contact us at the end of the sales process. Almost 100% of our sales has an Estimate before the close.” ―Fabio Dudus Carelli

My name is Jamie Spencer and I have been building websites since the beginning of the internet ( shows my age a bit! ) I’ve also been blogging as my main source of income for the past eight years. I have created and sold a wide variety of websites and blogs in different niches which means I am probably in a great place to help you create your first website.
Larger businesses spend many thousands of dollars to get their custom-designed and programmed sites, but there's no need for smaller organizations and individuals to go to that kind of expense. For about $10 per month (or around $25 if you're selling products) and a few hours of your time, the services included here can help you create a unique, attractive website.
Like Wix, Weebly has drag-and-drop functionality, as well as an integrated CMS solution, and hand-coded HTML files. The in-house editor comes with SEO tools and Google Analytics. With PayPal integration, an automatic tax calculator, digital gift cards, and more, Weebly is a smart choice for ecommerce businesses. And unlike some of its other free competitors, Weebly is ad-free.
What we like: their eye for design. One of the biggest advantages is that there are hundreds of well-designed templates that you can use for free. Adapting them to your needs is super easy. And then there is the huge range of features. Thanks to their App Market you can easily add new features to your website (ex. a newsletter subscription, an events calendar, a forum etc.).

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You have probably heard about the Wix web builder, when the company advertised their product during the 2015 SuperBowl games. As a publilcy traded company and market leaders, they aggressively advertise their product, neglecting the fact the the main product is free of charge. If the name Weebly rings a bell, it could be the fact that Tim Ferris, publisher of several best selling books and a top tier consultant recommends it with passion, stating it is one of the top website builders available, helping him build a fully functional web site in less than 2 hours. The rest are widely known as well, may it be for Ecommerce uses, or being a leading internet services company like Web, which is publicly traded at the NASDAQ stock exchange. 

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Great writeup Tom! What do you think of clickfunnels as a website builder? A lot of my friends keep telling me to use it but I don't think its a website builder from what I can see. I'm willing to pay the money for only if it's a good website builder. I was doing some research and found these share funnel things. I like that fact that I can import template that are all ready to be used. What do you think of it? Just trying to look for some real opinions so doing some research first.
Spark is pretty much the anti-Dreamweaver in that it’s as easy as it gets. But that has mainly to do with their limited feature set. Rather than building websites, it allows you to create a single web page. There’s no blog, store or any other business features. It does offer nice design possibilities and lets you create really nice galleries. But be aware – Adobe puts its brand top and bottom. To get rid of their ads you’ll have to pay around $10 monthly. Frankly, for this kind of money you are much better off with site builders like Wix or Ucraft.
WordPress.com is not to be confused with its bigger brother WordPress.org (read our beginners’ guide). The latter is fantastic if you are not scared of diving into technical terrain, but surprisingly, the .com version is not that much easier to use and has a lot of restrictions. Having said that, if all you want is just to create a blog, WordPress.com could be a great solution for you. For a website, though, we find there are better solutions. Paid plans start at $5 per month.
Don’t forget – we guarantee that you will need to re-design your website at some point. It can be a big revamp, or just re-designing portion of your website. You will be making a lot of changes to the layout and content as you better understand what your website visitors are looking for, and what’s working on your website and what isn’t. Keep this in mind and plan accordingly. We wished someone told us about this back then.

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Michael Muchmore is PC Magazine's lead analyst for software and web applications. A native New Yorker, he has at various times headed up PC Magazine's coverage of Web development, enterprise software, and display technologies. Michael cowrote one of the first overviews of web services for a general audience. Before that he worked on PC Magazine's S... See Full Bio
I had been with a builder/host who’s focus migrated from yoga studios (closest match I could find at the time) to chiropractors, eye doctors & vets. I changed to a new builder/host that supposedly fully integrated all the aspects of my business mgt. software; only to discover after going live that things like BUY NOW links didn’t work & the ability to embed code provided by the business mgt. software really doesn’t exist. 

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Now that we’ve covered the main advantages of using a website builder vs. a web developer, and we’ve established which businesses website builders work best for, let’s discuss the process we follow when we rate and review website builders. If you’ve already decided to use a website builder, you can use this as a guide when evaluating website builders and choosing which one will suit you best.
Hi I’m starting a new non profit org and am looking to get the best bang for my buck. However; I also am thinking about scaling up my site within 6 months or so. I’m considering site builder. Do you think that’s a good option? We’ll have video clips, emails, blogging, PayPal donation button and other options not yet identified. Do you believe this site would be best option?
I have a WordPress site that I am seriously considering shutting down. I love that i get to work with my creativity building sites, but I don’t love that I have been in a cycle of getting the site up, after a month or so, I start getting those Jetpack notifications that my site is down, it’s still not loading, it’s back up. I mean I’ve gotten at least 50 in the last couple of days. I can never figure out what’s wrong with the site so I end up stripping or deleting the whole site and and starting over. I don’t use a lot of plugins (the basics security, backup, some kind of form, elementor, etc). I’d really love to believe that the benefits outweigh

With professional templates, customizable features, and instant responsive design, Spark Page just may be the best website builder you've never heard of - a fast and easy tool that anyone can use. Spark Page offers a variety of features to make your content look its best no matter where it’s viewed. Spark's design tools are based on the essential features of Adobe's professional tools like Photoshop and Illustrator, but you don't need to know how to use them or any other dedicated design software.
It’s important not to be blinded by the word “free.” If you can afford it, stay away from free plans for your business site, even if it’s a small business. Of course, if the alternative is no website, then a free one is still better than nothing. But free plans come with certain restrictions that can give your business website an unprofessional look, such as strange domain names and an obtrusive advert.
Although people tend to find your site through a branded search in Google, it’s still important to make your domain easy to spell/type out. If it requires a lot of effort to type correctly, due to trying to spell it, the length or the use of un-memorable words or sounds, you’ve probably kissed goodbye to a good portion of your branding and marketing value.
Thanks for a great review! My only “con” would be that you didn’t included customer service. But I understand the work it would have involved. I LOVE WIX. I have been with them since they started. But their customer service stinks. I don’t like having to search through a database of questions other users have submitted to find an answer to my problem. They make it hard to find a phone number. Otherwise, besides a few technical beefs I have, it is a great option.
None gets the job done better Editors' Choice award-winning Wix. It has a drag-and-drop interface, and all elements of the site are customizable. It doesn't cost a cent to get started with Wix, but you'll want to go premium, starting at $5 per month for a domain and scaling upward to $25 per month for unlimited monthly data transfers and 20GB of storage.
After you've built a site on Webflow, you will need to transfer it to a content management system. There are some features, like drag-and-drop widgets for adding social components, maps, and videos, that don't require coding knowledge. But if you want the full benefits of Webflow, you'll need to know HTML or CSS. There's a limited set of themes, a responsive interface, and your Webflow site can be customized for desktop, tablets, or smartphones.
Easy-to-understand analytics ensure you're able to see at a glance exactly how well your website is performing with all Gator Website Builder accounts. Simple social media tools allow you to add live feeds from Instagram, Twitter, and Facebook in order to stay engaged. You can add G Suite productivity tools to your domain, enabling Gmail, Docs, Slides, and more.
WebStarts is everything you need to create and maintain your very own website. Traditionally websites are written in HTML code, that code is stored on a server, and a domain is pointed to it. The process of setting up a traditional website is tedious, technical, and expensive. If you don't know how to code you might hire a web developer. Next, you need to purchase server space. Finally, you need to register a domain. It's a hassle to manage three different bills and three different companies. The whole process is so confusing it leaves a lot of people wondering how to make a website at all.
How is 7.5 okay? I think that it’s a great score, especially when you take into consideration that it’s an averaged score of several hundred people’s opinion… Shopify and BigCommerce (I don’t agree that they should have the same score) are very good builders. Yes, they are only for stores, and there are different free website creators that might take their place due to them being free, but they do their job very well. It’s better to be a master at a trade, unlike the other builders – jack of all trades, master of none. 

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A domain name is the bit of the URL (the long address in your browser’s search bar) that identifies a web page — in this case your website. You can register them separately at sites like GoDaddy and Namecheap, but website builders offer to do it for you when you sign up with them. Most provide it for free (at least initially), while a handful charge a few extra bucks.

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Where they should improve: The free wireframe and blank themes aren’t very exciting if you are not a designer. Other templates are between $49-79 (one off), but it looks like the first template is on the house. The editor is very overwhelming and reminds us of Photoshop. No surprise here that they list NASA as one of their customers. And there is no SSL option for free sites. 

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Modern website are more complex than websites in the past. They aren't just HTML, CSS and Javascript being passed from a server. Those assets are optimized, cached and accessed through special content delivery networks (among other things) to ensure performance. The reality of disentangling all of this from the website builder and moving into a third party host is messy and would require a level of technical competence that most users of website builders don't have.

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Most website viewers visit via a mobile device, just as you may be reading these very words from the tiny shiny screen of your smartphone. This is why it’s so important that the user experience of your site—especially for the mobile visitors—is absolutely top notch. It should at least be as good as the regular website itself. We examined technology used in themes and the functionality of the mobile editor, as well as loading speed on mobile devices.

After you've built a site on Webflow, you will need to transfer it to a content management system. There are some features, like drag-and-drop widgets for adding social components, maps, and videos, that don't require coding knowledge. But if you want the full benefits of Webflow, you'll need to know HTML or CSS. There's a limited set of themes, a responsive interface, and your Webflow site can be customized for desktop, tablets, or smartphones.


Customization on WordPress requires much more technical skill than it does with website builders. You’ll need to dive into the code to make the changes you want. If you’re comfortable with HTML, CSS, and Javascript (or looking to learn more about them), this shouldn’t be an obstacle. Just be wary. WordPress offers more control than website builders, but only to those equipped to use it.

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Who doesn’t know GoDaddy? It’s one of the biggest hosting companies around and, of course, they also offer their own website builder. As stated before, their editor reminds us a bit of Site123 but it’s maybe even a bit easier to use. It’s great that they offer an SEO Wizard that will help you set up the basics for more visibility on Google. Pricing starts at $5.99 per month, which makes them one of the more affordable providers. Strangely, the domain name is not included in this price even though they are one of the largest domain registrars worldwide.
Even if your site’s primary purpose is not to function as a blog, you may find yourself requiring one at some point (Be sure to read the how to start a blog guide for a complete overview), either to keep your visitors updated or to use as a marketing tool. SEO, for example, is something that requires the creation of content to get your website noticed by search engines. Most website builders have built-in content management systems that allow you to write and edit blog posts in your browser. These systems make it easy to create rich content on the fly.

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I had been with a builder/host who’s focus migrated from yoga studios (closest match I could find at the time) to chiropractors, eye doctors & vets. I changed to a new builder/host that supposedly fully integrated all the aspects of my business mgt. software; only to discover after going live that things like BUY NOW links didn’t work & the ability to embed code provided by the business mgt. software really doesn’t exist.

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